News

30% OFF Kailua Renovation Celebration Sale

Down to Earth ALL VEGETARIAN Organic & Natural will celebrate the renovation of its Kailua store with a 30% off sale on Wednesday, January 19th. Customers will receive 30% off on more than 100 of its best-selling items. The sale will be held only at the company's Kailua location, 201 Hamakua Drive.

Happy Anniversary Down to Earth HILO!

Down to Earth celebrated the first anniversary of its Hilo location on Saturday Nov 6th with a 40% Off sale.

"We are grateful to the Hilo Community for a great first year, especially for naming us 'The Best Health Food Store in East Hawaii for 2010' in the Hawaii Tribune-Herald, says Mark Fergusson, Down to Earth Chief Vegetarian Officer (CEO/CFO).

Down to Earth Introduces CADIA™

A new line of premium quality, value-priced organic and natural food products will be introduced at Down to Earth stores on Thursday, Oct. 21st! The CADIA line includes a wide variety of grocery, frozen, and dairy products. You'll find an ever-expanding selection of CADIA items throughout our store, and you'll find the prices to be unbelievable!

The Kids Cook Monday

We're all learning about GMOs, especially with non-GMO Day on 10-10-101. I've learned that our children are even more susceptible to the potentially harmful effects of genetically modified organisms in the food supply than adults.

40% Off Sale On Oct 10th!

Down to Earth will have a big 40% Off sale at all our locations on Sunday Oct. 10th! You'll get at least 40% off on entrées, pasta sauce, breakfast foods, beverages, snacks, gluten-free products, and baking items.

Down to Earth Wins Best 2010 People's Choice Awards

Down to Earth won first place in three categories of the Star-Advertiser's 2010 People's Choice Awards: Hawaii's Best Health Food Store, Hawaii's Best Vegetarian Store, and Hawaii's Best Green Company. "For over thirty years we have been helping to improve the health of our island communities through delicious and organic foods that are good for you and the environment," says Mark Fergusson, Down to Earth's Chief Vegetarian Officer. "We are thrilled to be recognized yet again for our commitment to this goal and to our customers."

New Weekly Produce Flyer Gives You More Ways to Save Money

Down to Earth introduced a new weekly flyer offering great savings on fruits and veggies from our Produce Department beginning on July 1st. The new flyer, titled "This Week's Produce Specials," will be distributed in the stores and feature organic and local produce as much as possible. What makes these savings possible is that we are negotiating deals on weekly produce specials that were not available from monthly contracts. Check out the flyer for new deals each week! Why Organic?

Down to Earth Goes to Kapolei!

Honolulu, HI (June 23, 2010), – Down to Earth ALL VEGETARIAN Organic & Natural today announced it will add a sixth store to its natural food store chain in Hawaii when it opens a new store in the Kapolei Commons Shopping Center next year. The company signed a lease with the Kapolei Commons developers—a joint venture by the MacNaughton Group and Kobayashi Group—to break ground early in 2011. The new Kapolei location will be Down to Earth's largest store and employ about 50 people. It will be the company's new flagship store.

40% Off "Meatless Mondays" Is A Success!

Meatless Mondays at Down to Earth has proven to be a huge success since it was launched this past April 26th—offering a whopping 40% off the regular price of selected ALL VEGETARIAN Preferred Brand Items every Monday. Sales for the items on special for Meatless Monday were up significantly. This means customers like this campaign. That's great news!

Q & A with Mark Fergusson

Q: In addition to chief vegetarian officer, what other hats do you wear? A: My other titles are chief executive and chief financial officer. I use my position as the CVO as an education and outreach effort. When I meet someone and hand them my business card, they start thinking about vegetarianism, which is the single most important thing an individual can do for their health, the environment and the sake of innocent animals. I also give presentations on why people should choose a vegetarian, organic and natural lifestyle. Q: Has your store always had such a strong vegetarian focus?