Photo: Bed of Lettuce

You hear a lot about local these days, but what does it really mean?  When it comes to local products, we say something is local if it is grown or produced in Hawai'i. Supporting local businesses is important to Down to Earth. We were founded and "grown" in Hawai'i 40 years ago when a group of friends in Wailuku, Maui, turned their vision into a business dedicated to improving the health of Hawaii's residents through organic and natural products and a vegetarian lifestyle.

As a kamaʻāina company since 1977, we love supporting local for many reasons:  it strengthens our local economy, supports community groups, creates more jobs for our community, puts our taxes to good use, and encourages local prosperity.

Click on the links below for a list of some of the local farmer and businesses we support.